Knowing the Owner

I like going to shops where I know the owner.

My wife has decided she would prefer me to go riding at night while our boy is sleeping. I usually go very early in the morning, but apparently if I’m not here when my boy wakes up, he keeps looking around for me. So, to make things easier, I’ll probably be doing most of my riding at night from now on.

For that I need another light on my bike, as it can be pretty dark out there. So I go into a bike shop yesterday, a shop where I know the owner and he knows me. I tell him I need a light, he asks me what for, I tell him for riding at night so it needs to be bright. He shows me one that is very bright, has a lot of functions, but is also very expensive. Then he shows me another one, and finally another. After informing him that I already have one light, that I just need to make things a little brighter, he thinks the third one would be good enough. That one was a quarter of the price of the first one he showed me. Most salespeople would probably try to convince shoppers to buy the most expensive one, but he tells me to buy the cheapest one.

That’s what I like.